Here’s how Mark Zuckerberg plans to tackle fake news on Facebook
Facebook CEO Mark Zuckerberg said on Saturday that the social network was running projects to tackle the spread of fake news. Moves currently under consideration include users reporting fake news, advertisement farm detection to stem spam links to fake news, third party verification and working with journalists.
Zuckerberg’s comments comes on the heels of strong criticism of fake political news stories related to the US election circulating on the platform. Some even suggested that it may have impacted the outcome of the elections.In May 2016, Pew Research Centre found that 66% of US Facebook users used the platform to look for news.
Last week, Zuckerberg had dismissed claims of fake news stories on Facebook, which has 1.79 billion month ly active users, impacting the US election result as a “pretty crazy idea”. His Saturday post struck a different cord.”The problems here are complex, both technically and philosophically.
We believe in giving people a voice, which means erring on the side of letting people share what they want whenever possible. We need to be careful not to discourage sharing of opinions or restricting accurate content. We do not want to be arbiters of truth ourselves, but instead rely on our community and trusted third parties,” he wrote, before listing seven ways in which Facebook was considering fighting fake news.
Stronger algorithmic detection of fake information was one proposed way. “We will continue to work with journalists to get their input, in particular, to better understand their fact checking systems and learn from them,” he wrote. Facebook’s latest struggle comes after it changed the way its “trending news” list functioned in August this year.